Social media case study: Name Art
For my next social media case study I am going to feature a small business called Name Art. Name Art is run by Charis Slade and was established in 2008. The business consists of words or people’s names which are cleverly designed and incorporated into products such as mugs, t-shirts, placemats, canvas, etc. This case [...]
Social media small business case study: Good Food Truck
The Good Food Truck as the name suggests is a mobile business which sells food from a truck. They are based in Atlanta and have built up an online following which is being managed via Facebook, Twitter and their website. They have a loyal following because they probably produce great food but they are also [...]
Social media small business case study: Expert Laser Services
This case study comes from the New York Times Small Business blog and features a company called Expert Laser Services which is involved in the laser printer market. One of their employees approached the management about using social media and was given the green light, however, no budget was allocated to assist with the venture. [...]
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